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"The only photos I shoot are products I make for my website. For that reason "Products in Focus" is everything I need for my purposes. Also, I am starting with a new eCommerce site, and have to reshoot my products. From beginning to end this book is brilliant, therefore I have no need for any other book on product photography. Thank you so much for this wonderful opportunity."
Anne Schofield
If there was a simple way to capture highly engaging product photos… would you be interested?
So tastefully styled and mesmerizing… that your images attracted hundreds of likes and clicks?
What if you didn’t have to invest in complex camera gear… or hire an expensive studio to shoot from?
My name is Josh Dunlop, and here’s something few people know:
You can capture compelling product photos, 10x better than you can imagine now... with nothing more than a basic setup.
99% Positive reviews
2,345 students
30 practical case studies (across 301 pages)
30 printable cheat sheets
3 FREE bonuses
Online & at your own pace
Downloadable onto any device
Language: English
Level: Beginner
Pictures with so much pop and intrigue, they look like they belong in Vogue. You don’t need fancy equipment and you don’t need expensive training.
All you need is some inspiration and a few tricks of the trade.
And I’m going to prove it to you… Can you spot the difference between the two photos below?
This is a fairly ordinary photo of some soap. It’s well captured, but not very exciting.
But with a little bit of styling, this image pops and grabs your attention!
@lathalacreativestudios
When our readers asked for more advice on product photography, I reached out to our long-time writer Chad Verzosa and his wife, Daphne.
I went to them because they've been working as product photographers together for years. And I love the way they teach.
After sitting down hearing their advice, I was so impressed by their knowledge, I knew I needed more...
I'm pleased to say that after much convincing, they've agreed to share their secrets to stunning product photography...
This ebook and set of 30 cheat sheets walk you through the process of capturing stunning product photography.
Including camera settings and gear, professional styling tips and composition, lighting and editing…
If you want to sell products online… extend your photography services… or just want to take great photos of your stuff…
This covers everything you need to get started.
With “Products in Focus”, you’ll soon discover:
How to capture photos that sell products faster and for higher prices
Dozens of styling secrets for images that stop people from scrolling
How to shoot attention-grabbing images with unusual compositions
What really matters when shooting for e-commerce stores
How to find the beauty in ordinary-looking products
Professional tips on how to edit your photos to perfection
Product photography is powerful.
And if you follow our advice, you can capture photographs that will make your clients happy… sell more products… and make your services highly sought after.
We’ve worked with Chad and Daphne to ensure the ebook is both specific and actionable.
So you can take stunning photos of products like this...
The process is simple and FAST to learn.
There’s no filler text, no outdated advice, and you don’t have to get expensive gear to get real value.
You can read their guide in an afternoon and start taking better photos right away.
When you master product photography, you’ll be able to:
Highlight the unique features of any product.
Experiment with lighting to set the mood.
Shoot simple products with striking colors.
Style creative scenes that stand out.
We want to make product photography easy for you.
That’s why we took 30 of Chad and Daphne's best photos and turned them into case studies with printable cheat sheets.
The process is simple:
Read through the detailed instructions in the ebook
Print the single page cheat sheet
Collect the items needed
Follow the simple steps
Publish your photos online
Whether you’re taking photos for fun or for an e-commerce store… these cheat sheets make the process easy.
The value of professional product photos can't be overstated. And the return on investment is very easy to measure.
Great product photography demands attention, which means:
More engaging advertising...
Ads that are cheaper to run...
More profit for the advertiser...
If you want to be a product photographer, that's great news.
But even better news... If you don't want to hire a product photographer, there are a few things you can do yourself to get the same results:
Choose the right props and styling to set the scene
Add balance and flow through simple but dynamic compositions
Use basic lighting and processing to make the products pop
These things make the difference between ordinary and excellent product photography.
And they're easy to learn with the right instructors...
…With over 250,000 students, photographers love our training. But don’t just take our word for it, check out what some of them have to say about our other training:
@lathalacreativestudios
@lathalacreativestudios
@lathalacreativestudios
@lathalacreativestudios
@lathalacreativestudios
@lathalacreativestudios
@lathalacreativestudios
@lathalacreativestudios
@lathalacreativestudios
Anne Schofield
The only photos I shoot are products I make for my website. For that reason "Products in Focus" is everything I need for my purposes. Also, I am starting with a new eCommerce site, and have to reshoot my products. From beginning to end this book is brilliant, therefore I have no need for any other book on product photography. Thank you so much for this wonderful opportunity.
Really enjoy the great explanations, your enthusiasm, and that you show that it's possible to take great photos without the most expensive equipment. Thanks for sharing your knowledge.
Laila Vindsland
Sylvain Munsch
I’m surprised by the quality, the simplicity, and clarity you put in all this presentation about photography, and all the subjects covered. Amazing way to learn or improve photography skills.
When I first got into photography as a profession, I wanted to learn the ins and outs from top notch professionals. That’s when I came across Josh Dunlop’s educational materials. I’m a huge fan of his work and his training! An investment that I am seeing paid back with some of the work I’ve scored due to my skills honed with Josh!
Frank Gutierrez
Most photographers know that in order to have a beautiful sunset, you need clouds…
But did you know that the results highly depend upon the type of cloud, and how high they float?
From wispy clouds to dramatic Mammatus clouds, Jay shows you how to capture all shapes and sizes.
We want to see more than just the product on its own... we want to see the product in its natural environment.
That's where props and styling comes in.
When setting the scene we can add:
interesting backgrounds
eye-catching colors
and complimenting props
This allows us to evoke desire and emotions that will become strongly associated with the product.
When photographing products, you have complete control over the scene.
You can direct attention to the product in a way that evokes a certain feeling in the mind of the viewer.
And by using splashes of color, you can easily set the mood and attract the right audience.
If you use the simple tips that Chad and Daphne lay out in the ebook, you can transform desire from a want into a need.
Outstanding product photography requires pictures with crisp details, vivid colors, and perfect contrast.
With the help of editing software, you can easily transform your photos with a few clicks of a button.
Chad and Daphne go into detail on how to:
make the colors in the scene pop
sharpen images to make them crystal-clear
digitally remove your tools and clamps from the background, and more...
All the most important editing tweaks are included in “Products in Focus”.
If you want a quick way to get started with product photography… and you don’t want to use a big camera… this is going to help.
Chad and Daphne break down how to set up a simple studio, with window light… tabletop lamps… and LED lamps…
…Because we mean it when we say your camera isn’t important!
With this limited-time bonus, you can capture bold and impactful product photos on-the-go.
This is one of the most important editing processes for product photography.
It allows you to combine multiple images together, and remove parts of a scene that distract from the focus of the product.
But… it can be a little difficult if you’re just starting out.
That’s why Chad and Daphne have filmed a video showing their exact process. It’s free with ‘Products in Focus’.
Shooting all 360-degrees is one of the most popular trends in product photography.
This is especially important when shooting footwear and electronics because people want to inspect the full form of the product before purchase.
In this bonus video, Chad and Daphne walk you through their simple but effective 360 setups.
Our 250,000+ customers love our courses and we're confident you'll love them too. So confident, in fact, that we're offering these two industry-leading guarantees.
Guarantee #1: If you don't think "Products in Focus" is the best money you've spent on your product photography... send me an email. I'll provide you with a full refund – no questions asked.
Guarantee #2: If you DO what's recommended, and your results aren't great, I'll refund double your money. All I ask is that you give it an honest effort. How's that for fair?
Chad, Daphne, and ExpertPhotography’s team have worked hard to create “Products in Focus” – an ebook and set of 30 cheat sheets on product photography.
And although the value far exceeds $395.00, we’re offering this for a very limited introductory price.
1️⃣
Equipment & Building Your Studio (2 Chapters)
$99.00
2️⃣
eCommerce Photography & Editing (3 Chapters)
$159.00
3️⃣
Conceptual & Lifestyle Photography (1 Chapter)
$49.00
4️⃣
The Career Side of Product Photography (1 Chapter)
$39.00
5️⃣
30 Case Studies
$179.00
6️⃣
30 Cheat Sheets
$99.00
---------------
Total Value:
$624.00
📸
Smartphone Product Photography (Bonus Chapter)
$49.00
📸
Creating Composites in Photoshop (Video Tutorial)
$49.00
📸
360 Product Photography (Video Tutorial)
$49.00
---------------
Total Value:
$147.00
But you won't be paying $771.00 today. You won't even be paying $199.00. Or even half of that.
But hurry! Only the first 500 copies are discounted!
Save an amazing $732.00 before the countdown ends.
When we release a new product, we always discount the price for the first 500 people. But it’s 500 people only.
For that reason, time is very much “Of the Essence”… I can’t stress the time-sensitiveness of this offer enough.
Not only will the 500 ebooks go quickly, but at that point, the $732 discount will expire. And I’m taking the bonuses away too.
Why? The reduced price is to celebrate the launch of the new ebook. The value of the book is far higher. It doesn’t make long-term sense to sell it for such a low price.
When we finalised the table of contents for the eBook, Chad and Daphne said:
“Wow! I wish we had this when we first started…!”
And then they worked for months to share all his techniques and know-how, which they have acquired over the past decade.
If you follow their advice, you can avoid mistakes, save time, and start taking great product photos.
You are free to go out on your own and learn from your own mistakes…
But you can also decide that you’re going to learn from the mistakes of others, and acquire "the experience of professionals" in a few hours' time…
Can you imagine how much faster and easier it is when you follow a proven system?
This simple $39 eBook can help you achieve success in this lucrative field.
Chad and Daphne's methods have worked for other people like you, and it’s double guaranteed so you can’t lose.
The choice is yours.
Yours Truly,
Josh Dunlop
Founder, Expert Photography
P.S. – You’re getting everything you need to master product photography, AND you’re getting 'Smartphone Product Photography', 'Creating Composites in Photoshop', and '360 Product Photography' for FREE. But remember – 500 is the magic number.