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Designed for Photographers and Small Business Owners...

Capture Attention-Grabbing Product Photos That Stand Out AND Sell

(With Basic Gear and Simple Setups)

Products in Focus hero banner

"The only photos I shoot are products I make for my website. For that reason "Products in Focus" is everything I need for my purposes. Also, I am starting with a new eCommerce site, and have to reshoot my products. From beginning to end this book is brilliant, therefore I have no need for any other book on product photography. Thank you so much for this wonderful opportunity."

 Anne Schofield ★★★★★
Trustpilot · Excellent

If there was a simple way to capture highly engaging product photos… would you be interested?

So tastefully styled and mesmerizing… that your images attracted hundreds of likes and clicks?

What if you didn't have to invest in complex camera gear… or hire an expensive studio to shoot from?

My name is Josh Dunlop, and here's something few people know:

You can capture compelling product photos, 10x better than you can imagine now... with nothing more than a basic setup.

Pictures with so much pop and intrigue, they look like they belong in Vogue. You don't need fancy equipment and you don't need expensive training.

All you need is some inspiration and a few tricks of the trade.

And I'm going to prove it to you… Can you spot the difference between the two photos below?

Ordinary soap photo
This is a fairly ordinary photo of some soap. It's well captured, but not very exciting.
Styled soap photo
But with a little bit of styling, this image pops and grabs your attention!

Meet Your Product Photography Professionals

When our readers asked for more advice on product photography, I reached out to our long-time writer Chad Verzosa and his wife, Daphne.

I went to them because they've been working as product photographers together for years. And I love the way they teach.

After sitting down hearing their advice, I was so impressed by their knowledge, I knew I needed more...

I'm pleased to say that after much convincing, they've agreed to share their secrets to stunning product photography...

Meet Your Product Photography Professionals

Products in Focus

Capture attention-grabbing product photos that stand out AND sell

This ebook and set of 30 cheat sheets walk you through the process of capturing stunning product photography.

Including camera settings and gear, professional styling tips and composition, lighting and editing…

If you want to sell products online… extend your photography services… or just want to take great photos of your stuff…

This covers everything you need to get started.

With "Products in Focus", you'll soon discover:

  • How to capture photos that sell products faster and for higher prices

  • Dozens of styling secrets for images that stop people from scrolling

  • How to shoot attention-grabbing images with unusual compositions

  • What really matters when shooting for e-commerce stores

  • How to find the beauty in ordinary-looking products

  • Professional tips on how to edit your photos to perfection

Product photography is powerful.

And if you follow our advice, you can capture photographs that will make your clients happy… sell more products… and make your services highly sought after.

We've worked with Chad and Daphne to ensure the ebook is both specific and actionable.

So you can take stunning photos of products like this...

Products in Focus
See The Offer

The process is simple and FAST to learn.

There's no filler text, no outdated advice, and you don't have to get expensive gear to get real value.

You can read their guide in an afternoon and start taking better photos right away.

When you master product photography, you'll be able to:

Products in Focus ebook cover
Highlight features - product 467

Highlight the unique features of any product.

Floating watch lighting

Experiment with lighting to set the mood.

Lipstick striking colors

Shoot simple products with striking colors.

Creative scene 182

Style creative scenes that stand out.

30 Easy-To-Follow Projects to Try At Home With Cheat Sheets

We want to make product photography easy for you.

That's why we took 30 of Chad and Daphne's best photos and turned them into case studies with printable cheat sheets.

The process is simple:

  1. Read through the detailed instructions in the ebook

  2. Print the single page cheat sheet

  3. Collect the items needed

  4. Follow the simple steps

  5. Publish your photos online

Whether you're taking photos for fun or for an e-commerce store… these cheat sheets make the process easy.

Cheat sheets card animation
DOF comparison product image
Razor product styling

Why Product Photographers Charge Fortunes…

The value of professional product photos can't be overstated. And the return on investment is very easy to measure.

Great product photography demands attention, which means:

  • More engaging advertising...

  • Ads that are cheaper to run...

  • More profit for the advertiser...

If you want to be a product photographer, that's great news.

But even better news... If you don't want to hire a product photographer, there are a few things you can do yourself to get the same results:

  • Choose the right props and styling to set the scene

  • Add balance and flow through simple but dynamic compositions

  • Use basic lighting and processing to make the products pop

These things make the difference between ordinary and excellent product photography.

And they're easy to learn with the right instructors...

Chapter 8 30 case studies cover

2,196 Customers Love this training:

"Products in Focus is everything I need for my purposes..."

The only photos I shoot are products I make for my website. For that reason "Products in Focus" is everything I need for my purposes. Also, I am starting with a new eCommerce site, and have to reshoot my products. From beginning to end this book is brilliant, therefore I have no need for any other book on product photography. Thank you so much for this wonderful opportunity.

Anne Schofield
Anne Schofield
Student

Really enjoy the great explanations, your enthusiasm, and that you show that it's possible to take great photos without the most expensive equipment. Thanks for sharing your knowledge.

Laila Vindsland
Laila Vindsland
Student

I'm surprised by the quality, the simplicity, and clarity you put in all this presentation about photography, and all the subjects covered. Amazing way to learn or improve photography skills.

Sylvain Munsch
Sylvain Munsch
Student

When I first got into photography as a profession, I wanted to learn the ins and outs from top notch professionals. That's when I came across Josh Dunlop's educational materials. I'm a huge fan of his work and his training! An investment that I am seeing paid back with some of the work I've scored due to my skills honed with Josh!

Frank Gutierrez
Frank Gutierrez
Student
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Value $624

4 Steps to Outstanding Product Photography

Module 1 - Equipment and Camera Settings

01.Equipment and Camera Settings

Great product photography starts with the right setup, and you do not need expensive gear.

This module walks you through the essential camera settings, lens choices, and basic studio equipment that make your products look professional.

From aperture and shutter speed to white balance and lighting positions, we cover the exact configurations that work for every type of product.

Module 2 - Props and Styling before after

02.Props and Styling

We want to see more than just the product on its own... we want to see the product in its natural environment.

That's where props and styling comes in.

When setting the scene we can add:

  • interesting backgrounds

  • eye-catching colors

  • and complimenting props

This allows us to evoke desire and emotions that will become strongly associated with the product.

Module 3 - Composition Color

03.Composition & Color

When photographing products, you have complete control over the scene.

You can direct attention to the product in a way that evokes a certain feeling in the mind of the viewer.

And by using splashes of color, you can easily set the mood and attract the right audience.

If you use the simple tips that Chad and Daphne lay out in the ebook, you can transform desire from a want into a need.

Module 4 - Editing to Perfection

04.Editing to Perfection

Outstanding product photography requires pictures with crisp details, vivid colors, and perfect contrast.

With the help of editing software, you can easily transform your photos with a few clicks of a button.

Chad and Daphne go into detail on how to:

  • make the colors in the scene pop

  • sharpen images to make them crystal-clear

  • digitally remove your tools and clamps from the background, and more...

All the most important editing tweaks are included in "Products in Focus".

Plus 3 Powerful Bonuses

Bonus 1 - Smartphone Product Photography

New Bonus AddedValue $49

Smartphone Product Photography

If you want a quick way to get started with product photography… and you don't want to use a big camera… this is going to help.

Chad and Daphne break down how to set up a simple studio, with window light… tabletop lamps… and LED lamps…

…Because we mean it when we say your camera isn't important!

With this limited-time bonus, you can capture bold and impactful product photos on-the-go.

Bonus 2 - Creating Composites in Photoshop

Video Bonus #1Value $49

Creating Composites in Photoshop

This is one of the most important editing processes for product photography.

It allows you to combine multiple images together, and remove parts of a scene that distract from the focus of the product.

But… it can be a little difficult if you're just starting out.

That's why Chad and Daphne have filmed a video showing their exact process. It's free with 'Products in Focus'.

Bonus 3 - 360 Product Photography

Video Bonus #2Value $49

360 Product Photography

Shooting all 360-degrees is one of the most popular trends in product photography.

This is especially important when shooting footwear and electronics because people want to inspect the full form of the product before purchase.

In this bonus video, Chad and Daphne walk you through their simple but effective 360 setups.

90-Day Risk-Free Trial

Try It. Love It. Or Get Your Money Back — Twice.

Our 250,000+ customers love our courses, and we're confident you will too. That's why every purchase is backed by two industry-leading guarantees.

01

Don't Love It? Full Refund.

If you don't think Products in Focus is the best money you've spent on photography, just send us an email within 90 days.

A full refund — no questions asked.

02

Did the Work, Didn't Get Results? Double Refund.

If you do what's recommended in the course and your results aren't great, we'll go further. All we ask is an honest effort.

We'll refund double your money.

"I'd rather pay you back twice than have you walk away unhappy. That's how confident I am in Chad and Daphne's work."

— Josh Dunlop, Founder of Expert Photography

Here's The Amazing Deal We've Put Together

Chad, Daphne, and ExpertPhotography's team have worked hard to create "Products in Focus" – an ebook and set of 30 cheat sheets on product photography.

And although the value far exceeds $395.00, we're offering this for a very limited introductory price.

Products in Focus

Capture Attention-Grabbing Product Photos That Sell

The entire ebook contains
  • Equipment & Building Your Studio
    (2 Chapters)
    $99.00
  • eCommerce Photography & Editing
    (3 Chapters)
    $159.00
  • Conceptual & Lifestyle Photography
    (1 Chapter)
    $49.00
  • The Career Side of Product Photography
    (1 Chapter)
    $39.00
  • 30 Case Studies
    $179.00
  • 30 Cheat Sheets
    $99.00
Total Value $624.00
★ Bonuses Plus... you're also getting these powerful bonuses
  • Smartphone Product Photography
    (Bonus Chapter)
    $49.00
  • Creating Composites in Photoshop
    (Video Tutorial)
    $49.00
  • 360 Product Photography
    (Video Tutorial)
    $49.00
Total Value $147.00
A combined value of $771.00
Save $732 today
$771$39

Save $732.00 before the countdown ends. Once the timer hits zero, the price returns to its full retail value.

The Catch: This Price Has An Expiration Date

Here's the deal. Products in Focus is on sale, and the sale ends the moment the countdown hits zero…

There are no extensions. There are no second chances.

Once that timer runs out, the full retail value returns automatically. And some of the bonuses will be removed too.

If you want Products in Focus at this price, this is your chance to lock it in while the timer is still ticking.

And remember, you have a full 90 days to try it out.

Get it before it's gone.

Do This If You Want To Capture High-Selling Product Photos…

When we finalised the table of contents for the eBook, Chad and Daphne said:

"Wow! I wish we had this when we first started…!"

And then they worked for months to share all his techniques and know-how, which they have acquired over the past decade.

If you follow their advice, you can avoid mistakes, save time, and start taking great product photos.

Chapter 8 30 case studies cover

You are free to go out on your own and learn from your own mistakes…

But you can also decide that you're going to learn from the mistakes of others, and acquire "the experience of professionals" in a few hours' time…

Can you imagine how much faster and easier it is when you follow a proven system?

This simple $39 eBook can help you achieve success in this lucrative field.

Chad and Daphne's methods have worked for other people like you, and it's double guaranteed so you can't lose.

The choice is yours.

Yours Truly,

Josh Dunlop

Founder, Expert Photography

P.S. —

You're getting everything you need to master product photography, AND you're getting 'Smartphone Product Photography', 'Creating Composites in Photoshop', and '360 Product Photography' for FREE. But remember – 500 is the magic number.

Questions?

Who is ExpertPhotography?

ExpertPhotography was founded in 2011 by Joshua Dunlop.

Since then ExpertPhotography has grown into the world's largest photography education website with a variety of online courses, ebooks, cheat sheets, presets, and more.

Everything we do here is to make the process of learning photography easier, so you can experience the same joy we do.

We've taught photography to 250,000+ happy and satisfied students over the past 15 years.

Photography has changed our lives, and we hope we can help it to change yours too.

How long is the ebook?

300 pages, so it covers everything you could possibly need, yet you can still read it comfortably in the afternoon.

How good does my photography have to be to get started?

You can be a total beginner. We walk you through the basics before focusing on areas that are specific to product photography. You don't need an expensive camera or any prior experience.

What gear do I need to get great results?

You only need a camera, and in many cases, a phone will suffice. Professional photographers may use lights and softboxes, but if you're starting out, you'll find great tips on how to get similar results with window light.

Will you send me a physical copy of this ebook to my address?

No, this is a downloadable file only. That means we can keep it up to date and offer immediate delivery.

What's your refund policy?

You can get a full refund within 90 days of your purchase - no questions asked.